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Jiajia Wu joins Columbia Road

The Data Handbook

How to use data to improve your customer journey and get better business outcomes in digital sales. Interviews, use cases, and deep-dives.

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Olivia Helle

Martech

LinkedIn

Jiajia_Wu_HR_specialistHi Jiajia, How did you get good at what you do?

I have a degree in International Business Administration, majoring in Marketing and Public Relations, and over 10 years of work experience. Before joining Columbia Road, I’ve worked in various human resource and operational positions for different companies, Huawei for example. I love to continuously educate myself and continue growing in the HR field. Which is why I joined Columbia Road! HR has always been something that I absolutely enjoy doing – being at the intersection of information and people.

Where have you earned your spurs?

I very much enjoy being around people from different cultures and professions, which has taught me a lot about different fields, especially in the creative, technology and business domains. Speaking three languages and coming from an international background has been a big asset in communication as well as understanding people in a diverse environment. One of my bigger achievements has been being involved in developing global HR and payroll systems, and training colleagues in Scandinavia to use the system. It was very rewarding to see the results.

Why Columbia Road?

The people and the culture of Columbia Road are unique and exemplary! I strive to continuously level up in my performance, and Columbia Road gives me that opportunity through a diverse work environment with wide-ranging needs. My efforts really make an impact and I have the possibility to apply all my knowledge and expertise to my work.

Lauri, what will make Roadies love Jiajia?

“Jiajia is very enthusiastic about her work and truly loves Columbia Road, which shows in her input. Thanks to her diverse background, she comes up with unique solutions to problems, and is a great team player in our culturally rich organisation. She is very compassionate when it comes to helping people, and very determined in contributing to everything where her help might be of value,” says Lauri Eloranta, Managing Partner at Columbia Road.

What makes your heart beat a little faster?

“I love to travel and explore the world, especially to enjoy architecture and food! During summer I adore taking care of my ‘petite Jardin de Versailles’ at my backyard, and during the winter I have my 40+ indoor plants to tend to. Flowers and indoor plants make life so much better! I suppose one could say I have a green thumb when it comes to taking care of plants, but similarly a love for taking care of our workspace and making our people grow,” says Jiajia.

The Data Handbook

How to use data to improve your customer journey and get better business outcomes in digital sales. Interviews, use cases, and deep-dives.

Get the book